We stayed at the Urkmez Hotel back in April and it was the best choice we could've made. The owners were absolutely fantastic people who made us feel extremely welcome during our stay and couldn't have been more helpful - so much so, we had initially booked one week there but ended up staying two and a half :o)

The full Turkish breakfast on the roof terrace was a great start to the day : pastries, cheese, olives, yoghurt....The list goes on and from here, as well as from the room, we had a wonderful view of the storks nesting and the castle on the hill.
The hotel is very reasonably priced and great value as it is in a central location and everything you could possibly need was right outside. The rooms themselves were clean and renovated with new beds & mattresses, with many of them having their own balcony and the hotel itself was only one mile from Ephesus with a free transfer, if needed. They also had complimentary Wi-fi which could be accessed from anywhere; be it in the room, lobby or roof terrace. A PC & laptop were also available for use downstairs in the lobby, should we have needed them.
I really couldn't recommend this place highly enough. If you're going to Selcuk, then stay here - and tell Jimmy & Juju we said "Hi!" :o)